Should you trust UK web hosting reviews?
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Should you believe web space reviewers?
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When you are on the lookout for low-priced British hosting reviews, you will encounter sites with opinions that are written by experts and not by customers. This is not the most ideal situation because usually experts are reviewers without personal experience with the web host. For a recommendation or for negative critique to be trustworthy it should preferably be written by a genuine customer or a real ex-customer and preferentially not by an expert. The moment you start reading one of the many expert stories you can already see where it goes in most cases: they just want to earn commission on their sales. The expert conclusion is often more Pros than Cons for the company. Their ratings are sometimes 10 out of 10 but mostly it's between 8 and 9 out of 10 and seldom lower than that. And, as if this isn't enough, the final caveat is that you, as reader of affordable United Kingdom hosting evaluation sites, will be invited to go to an affiliate link in order to visit the site of the web host. So a lot of these experts earn commissions. This has more to do with promotion than with independent reviews. Often their affiliate links are hidden so it's difficult to see but it's possible by observing the loading of the host site when you visit the link and you'll be able to see that it often hops from an affiliate link to the hosting site itself. Or just look under the hood and check the source code of the page you are on. So many of these specialists earn commission from the hosting companies that are reviewed by them and this fact alone is enough reason to avoid web hosting review sites written by specialists. Their opinions are frequently fabricated with the intention to let you sign a contract that you did not really ask for. What I'm actually trying to point out is that these web hosting review sites seldom crack down on a web host. If there's any critique, it's soft and it will generally not result in a lower rating than 8 or 7 out of 10. So their conclusions are usually far from the truth. But, of course there are also reliable judges and I really wish I was able to mention them here as well but I'm not sure if these web sites that I know can be trusted for the full 100%. But I will promise you one thing: if I find a reliable site with genuine evaluations by real people, I will not hesitate to mention the URL at the top of this page with a prominent dofollow link to it. And, if you know one and you can prove its authenticity I will immediately do the same.
Inexpensive web host reviews by customers from Great Britain
So this leaves us with the question what is the best step to find honest and trustworthy assessments on the Internet about all those web hosting services. Real authentic customer testimonials are a suitable source for this purpose. However, this is where another problem pops up: there are many fake recommendations written by non-existing customers in ex-change for money from British hosting providers, resellers and affiliates. They are easy to recognise because they seldom publish technical details, often use promotional language, regularly show exaggerated emotions, are sometimes anonymous and, if they include a web site, it's often hosted by another service than the one they are writing about. This has little to do with actual true facts. After long research our conclusion is that approximately fifty percent of online client and ex-customer opinions are fabricated by people who are either affiliated with the web hosting industry or by individuals who earn money by publishing their counterfeit personal experiences. But, of course there are also a lot of authentic testimonial and opinion sites. The problem however is that it's quite difficult to be sure if what you are reading is true or not.
Account cancellation transparency
So, what now? Apparently there are plenty fake reviews be it from experts or from (ex) customers. Is there a solution to this dilemma? Yes there is but it's limited. The solution is to search for a hosting provider that is honest and transparent about its account cancellation rate. Account cancellation can be considered as a good measurement to determine if you're dealing with a company you can trust. The more transparent a company is the better. However, when you search for transparent web hosting in Google the result is zero relevancy to what I'm talking about. All you find is cost transparency which is about the fact that there are no financial strings attached to pricing. Another search result is the theory that unlimited plans are not transparent while limited packages are because the latter is the truth and the former is not true. This is about technical clarity and not about a business that is not afraid to expose its internal secret of how many clients cancel. And searching for web hosting cancellation rate produces also zero relevant results. Now, you can also take the other side of the coin and look for highest customer satisfaction rate. What you get now are results of customer satisfaction surveys or testimonials on the web sites of hosting services which, you guess it already, are, in general, positive judgements.
A solution to the dilemma of fake hosting reviews is to change your search term because we have noticed that searching for people who wish to share their online stories about hosting services leads oftentimes to unreliable results and subsequently probably to wrong conclusions regarding the offered quality.
The best search term in Google could be the following: "Only 2 out of every 100 new clients cancel their account within 30 days". Now you'll find some pages of Linux Hosts Ltd. in the top results. It's currently the only transparent web host in the world in terms of clients who cancel their account because they are dissatisfied with the services. The company has its main office in the United Kingdom. Include the quotes of the search term. The best thing you can do is to copy the exact term on this page. Check in Google's search box that the 2 quotes ("") are included at the start and at the end of the search term and that there's no space. Once you see the search results, simply remove what you find after the slash in the company's web address and you will enter their homepage.
Type "Only two out of every one-hundred new customers cancel within 30 days" and you'll find a few pages of Linux Hosts Inc. with its head office in the United States. The two companies are, for now, the only ones I found that are not afraid to reveal their biggest secret which is a percentage of how many clients cancel. And they display this prominently on their homepage in top. It's courageous and it indicates that you're dealing with an honest and straightforward business. The business has not such a great web design but, in this specific case, it probably has nothing to do with the quality of the offered services. The advantage of using the method of the cancellation search term above is the fact that it's the easiest solution. On the other hand it's a disadvantage that, at least currently, the result is two companies only and that is basically not enough. Last but not least I'd like to emphasize that the conclusions at the start of this article are also not waterproof. After all, unlike me, there might be others who are able to find a search term that produces genuine results. That's all for now. As soon as there is more news, it will be published on this page so please come back now and then. Good luck in your search for low-cost web hosting reviews in England, Scotland, Wales or Northern Ireland! Finally, may I invite you to click the banner at the top of this page so you can go directly to the best service provider instead of searching for it? Will save you a lot of time! Thanks for dropping by and if you are more the visual type of person, you can also check out the video below. But . . . . think twice before believing them.
Best regards from Dick Detering.
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